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marketing

07 Feb

Why Ecommerce Brands Can’t Ignore Podcasting — Claus Lauter | Using a Podcast as a Marketing Channel, How to Build a Closer Connection with your Audience, Investing In a Podcast as a Marketing Tool, Benefits and Drawbacks of Podcasting

In this podcast episode, our host, Claus Lauter, gives his take on how podcasting might be a good marketing...
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05 Feb

What It Takes To Succeed Against All Odds — Harry Sanders | Inspiration For Solopreneurs, Resilient Founder, Strategies For Securing Clients, Digital Marketing Trends, SEO In Ecommerce, Actionable SEO Advice (#282)

In this podcast episode, we discuss what it takes to succeed against all odds and dive into the importance...
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24 Jan

Digital Ecommerce Metrics Explained | Fran Quilty, Understanding KPI’s, Benchmarks, And Decision Intelligence, Brand’s Key Metrics Against Industry Benchmarks, Challenges In Ecommerce Analytics, Decision-making In Ecommerce (#279)

In this podcast episode, we delve into evaluating a brand's key metrics against industry benchmarks. You'll discover how to...
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23 Jan

How To Turn Your Pod Store Into A Brand — Matt Simmons | Brand Strategy, Key Elements For Building A Brand, Brand Building, Building A Strong Brand Identity, Sustainability And Eco-friendly Print On Demand, Strategies for POD Store Growth (#278)

In this podcast episode, we discuss how to turn your PoD Store into a brand. Our featured guest on...
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22 Jan

The 80/20 Strategy For Ecommerce Growth — Claus Lauter, Nick Penev | Pareto Principle, Elegation Of Tasks, Entrepreneurship Mindset, Task Prioritization, Rulex For Efficiency, Law Of The Vital Few, Time Management, Time Bandits

In this podcast episode, we discuss the 80/20 Rule for Ecommerce Entrepreneurs and how you can implement it for...
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15 Jan

Personalization Is Not An All Or Nothing Exercise — Mark Dodgson | The Power of Personalized Marketing, Leveraging Data in Ecommerce, Large-Scale Personalization Strategies, Content Creation Strategies, Using Weather Data for Retail Promotions (#276)

In this podcast episode, we share insights on how to do personalization the right way and why personalization is...
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09 Jan

New Year, New Store: Making 2024 Your Best Year On Shopify | #275 Chase Clymer

In this podcast episode, we discuss how to make 2024 your best year on Shopify. Our featured guest on...
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08 Jan

How To Grow Your Business With Returning Customers | #274 Fiona Stevens

In this podcast episode, we discuss strategies on how to increase the number of returning customers, boost customer lifetime...
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04 Jan

How To Build A High-Converting Storefront Cheaper And Faster | #273 Ben Sharf

In this podcast episode, we discuss how you can build a high-converting storefront cheaper and faster. Our featured guest...
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03 Jan

How To Scale Profitably: eCommerce Marketing in 2024 | #272 Wesley Hartley

In this episode, we discuss eCommerce performance marketing and data strategies that will help you achieve profitable scale in...
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02 Jan

Mastering Ecommerce SEO: The Power of AI | #271 Andrew Maffettone

In this episode, we discuss how brands can leverage AI in their SEO strategies to focus on organic revenue....
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26 Dec

Bonus episode: Channel update and outlook 2024 | Claus Lauter

In this episode, I share an update on the Ecommerce Coffee Break Podcast and what's in the pipeline for...
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How to Build Customer Loyalty Through Product Innovation — Nathan Yun | How Product Innovation Drives Loyalty, What Paire Learned From Buyer Feedback, Why Brands Focus on Customer Retention, How Fabric Tech Solves Apparel Issues (#506)
12Oct,2026

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