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The Ecommerce Coffee Break Podcast

The Ecommerce Coffee Break Podcast is a top-rated marketing podcast for online sellers and business owners looking to grow their online stores.
It is the podcast you need if you want to improve your marketing skills, boost conversions, and increase revenue. Each week you get actionable advice, and strategies, and hear from special guests talking about various topics on how to run a profitable business.
Learn how to survive in the fast-changing eCommerce world with your host Claus Lauter and get eCommerce business advice you can’t find on Google.
Check Out Our Latest Episodes.

24 Sep

From Chat To Checkout: How WhatsApp And AI Are Shaping The Future Of Ecommerce — Giorgio Pagliara | Why Commerce Shifts To Conversational AI, How AI Creates Personal Shopping Journeys, What Makes WhatsApp Key For Ecom, How Spoki Grew A Brand By 50% (#435)

In this episode, we explore how to boost engagement and recover sales by moving from clicks to conversations. Giorgio...
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22 Sep

Why Ecosystem-First Matters On Shopify — Anton Ekström | Why Shopify Is The Commerce OS, How AI And Shopify Sidekick Support Merchants, Why Paid Beats Free Shopify Themes, What To Check In A Shopify Theme, How To Build A B2B Store On Shopify (#434)

In this episode, we explore why a Shopify ecosystem-first approach is key for e-commerce growth. Anton Ekström, an entrepreneur...
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17 Sep

How To Boost Ecommerce Retention And LTV With No-Code Mobile Apps — Gaurav Parvadiya | Why AI Powers E-commerce Growth, Why Retention Beats Acquisition, Why Push Notifications Win, How To Use App Data Smartly, How To Build No-Code Apps (#433)

In this episode, we dive into the challenge of keeping customers coming back to online stores. Gaurav Parvadiya, founder...
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15 Sep

Ecommerce Advertising: A Comprehensive Guide — Noah Wickham | Why Brand Building Is Crucial, Why You Need An Ads Budget, How To Stand Out On Amazon, How To Optimize Your Listings, How To Use Data To Grow Sales, Why Diversifying Channels Is Smart (#432)

In this episode, we explore the challenges of standing out in crowded marketplaces and driving real e-commerce growth. Noah...
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10 Sep

How AI Is Changing Ecommerce Accounting — Barbara Malisz-Talha | What Bad Data Does To Your Finances, Why Multi-Channel Selling Creates Messy Data, How To Use Automation To Clean Up Your Books, Why You Need A Single Source Of Truth For Data (#431)

In this episode, we explore why many e-commerce brands struggle with tracking their finances and what they can do...
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08 Sep

Why AI Optimization Is The Next Growth Lever For Ecommerce — Dr. Jonathan Snow | How To Optimize Your Brand For AI Search, What Drives Performance On Each AI Model, How To Use AI For Retention, How To Track AI-driven Sales And Referrals (#430)

In this episode, we explore why AI is the next big business lever for e-commerce. Dr. Jonathan Snow, Chief...
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31 Aug

11 Years Of Facebook Advertising Expertise In 30 Minutes — Sam Piliero | Why Scaling Ad Spend Hits Limits, What Role AI Plays In Advertising, Why Behavior Analysis Drives Better Optimization, Why Brands Need Scaling Readiness First (#429)

In this episode, we dive into the challenge of scaling ads profitably and avoiding wasted spend. Sam Piliero, CEO...
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27 Aug

How To Drive Sales With AI, Tiktok Lives, And UGC — Ian Sells | What Drives Engagement, How AI Finds Winners And Hooks, Why Most Brands Fail With Creators, Why Authentic Content Beats AI, How An All-In-One UGC Creator Marketplace Works (#428)

In this episode, we explore how brands can win with user-generated content, AI tools, and TikTok Live to cut...
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25 Aug

How To Build A Resilient Post-Purchase Tech Stack — Prashant Gupta | Why Loyalty Is Built After Checkout, What To Fix Right After An Order, Why Tracking Builds Trust, How AI Confirms Orders, Why Returns Drive Retention, How ClickPost Works (#427)

In this episode, we explore why the post-purchase journey is the key to customer loyalty and repeat sales. Prashant...
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20 Aug

How To Scale Your DTC Business Globally — Alex Yancher | What Blocks Brands From Going Global, What VAT-ready Pricing Looks Like, Tariffs, Taxes & Localization, Why $1 Orders Trigger Duties, Why Duties Transparency Matters (#426)

The podcast is in all major apps, just search for Ecommerce Coffee Break. In this episode, we dive into...
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18 Aug

How To Personalize Your Ecommerce Site For More Sales — Sergiu Cazac | Why Experimentation Fuels Growth, Why Understanding Customer Journeys Improves Sales, Why Hypothesis-driven Testing Beats Guessing, What Makes A/B Testing Effective (#425)

The podcast is in all major apps, just search for Ecommerce Coffee Break. In this episode, we dive into...
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13 Aug

Struggling with Ad Spend ROI? Try Marketing Mix Modeling — Michael True | Why More Ad Channels Make Attribution Messy, Why Top-of-Funnel Is Hard To Measure, How To Link Offline Sales To Digital Ads, How To Use Marketing Mix Modeling in Ecommerce (#424)

The podcast is in all major apps, just search for Ecommerce Coffee Break. In this episode, Mike True, Co-Founder...
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