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22 Apr

Mastering The Influencer Affiliate Flywheel — Yash Chavan | Why Brands Fail Influencer Marketing, Why Influencers Drive Hidden Demand, How An Influencer Affiliate Hybrid Works, What Makes Affiliate Models Powerful, How To Build Creator Partnerships (#473)

In this episode, we dive into the evolution of influencer and affiliate marketing. Yash Chavan, founder and CEO of...

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15 Dec

What Really Makes Shoppers Buy (Discount Code Study) — Cara Marin | The Discount That Drives The Most Sales, How To Scale Shopify Promotions, Why Unique Codes Stop Leaks, How Big Brands Scale Discounts, Why Win Back Offers Work Best (#454)

In this episode, we tackle the problem almost every Shopify merchant knows: discount codes. Cara Marin from Seguno shares...

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21 Jul

How AI Is Making Marketing Attribution (Finally) Easy— Scott Desgrosseilliers | Why brands fail without attribution models, How AI changes tracking, Why ad platform data misleads, What strategy ensures accurate measurement, Why paid media must focus on new customers (#417)

The podcast is in all major apps, just search for Ecommerce Coffee Break. In this episode, Scott Desgrosseilliers, CEO...

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09 Apr

How Sending Free Products To Micro-influencers Can Scale Your Ecommerce Brand — William Gasner | Why Micro Influencers Matter, How To Find Influencers, What Compensation Models Work, How To Manage Influencers, How Influencers Boost Marketplace Ranks (#388)

The podcast is in all major apps, just search for Ecommerce Coffee Break. In this episode, we explore how...

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28 Mar

Mastering SMS Marketing: The Ultimate Guide to Boosting Engagement and Growing Your Business

Mastering SMS Marketing: The Ultimate Guide to Boosting Engagement and Growing Your Business

Ready to get started with SMS marketing? This guide covers everything you need to know to enhance your digital...

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26 Mar

Facebook Ads In 2025: New Algorithm, Media Buying Secrets And The Future Of Scaling — Manel Gomez | What Matters Most In Facebook Ads, How To Structure A Winning Ad Campaign, How Small Advertisers Can Scale Profitable, The Role Of AI In Ad Success (#384)

The podcast is in all major apps, just search for Ecommerce Coffee Break. In this episode, we're diving into...

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12 Aug

How BattlBox Cracked the Short-Form Video Secret for Sales Success — John Roman | Making Short-form Videos for TikTok, Ig, YouTube, AI Tools for Content Creation and Editing, Why a Human Face Sells More Products, Why Diversifying Content is Crucial (#331)

The podcast is in all major apps, just search for Ecommerce Coffee Break. In this episode of the eCommerce...

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