eCommerce Marketing | Ecommerce Coffee Break

26 Aug

NEVER Waste Money On Meta Ads Again — Tiago Costa | How AI Lowers Your Acquisition Costs, How One Brand Hit 100x ROAS, How Broad Targeting Wastes Your Ad Spend, What AI Finds in Your Shopify Data, Why Signals Matter for Targeting (#499)

In this episode, we dive into how first-party data and audience intelligence can fix rising ad costs. Tiago Costa,...

17 Aug

Human + AI: The Winning Formula For Better PPC — Stephanie Richter | How AI Powers Advertising, Why Human-AI Ad Collaboration Wins, How Automation Saves Seller Time, Why AI Beats Rule-Based Systems, How Micro-Data Drives Ad Bidding (#496)

In this episode, we dive into how e-commerce sellers can combine human strategy with AI to scale ad performance...

08 Jun

How Google’s Conversational Commerce Is Changing Everything — Lucas Tieleman | Why AI Changes Search, How Conversational Commerce Works, What Product Feeds Hide, How AI Landing Pages Convert, Why Bad Data Fails (#485)

In this episode, we dive into the shift happening in online search and how e-commerce brands can stay visible...

28 May

AI Audience Intelligence for Ecommerce Brands

Smarter ecommerce with AI-driven insights

Why AI Audience Intelligence Is Becoming Essential for Ecommerce Growth Scaling an ecommerce brand in 2026 is no longer...

25 May

Why Your Meta Ads Are Failing (And How AI Fixes It) — Tiago Costa, Raphael Tomé | How AI Cuts Ad Costs, Why Scaling Ad Spend Fails, What Metrics Fix Brand Growth, How AI Find Audiences, Why Audiences Beat Ad Creative, What Drives Profitable Scale (#482)

In this episode, we dive into the challenge of rising customer acquisition costs and how smart online brands use...

23 Apr

Social Media Giveaway Strategy: Build Quality Followers Fast

Learn Derek Videll's proven social media giveaway strategy that builds quality followers for 30-60 cents per lead. Discover why...

17 Apr

Purpose-Driven Ad Campaign Optimization: A Strategic Framework

Learn how purpose-driven ad campaign optimization transforms random testing into strategic frameworks that maximize ROI. Discover systematic approaches to...

17 Apr

Email Marketing Automation Flows That Generate 68x ROI

Master the 6 essential email marketing automation flows that generate 68x ROI for ecommerce brands. Learn advanced strategies for...

30 Mar

Human-obsessed CRO: Unlocking Shopify Revenue With Customer Insights — Anthony Morgan | Why Conversion Rates Deceive, Why Research Beats Guessing, How To Use Review Data, What Losing Tests Actually Teach, Why Human Obsession Wins Over AI (#470)

In this episode, we explore how to turn more website visitors into customers by understanding why they buy. Anthony...

16 Mar

Why Your Brand Is Invisible To AI (And How To Fix It) — Cole Casperson | Why AI Search Changes Ecommerce, Why AI Boosts Your Conversions, What Intent-based Discovery Means, Why Traditional SEO Is Not Enough, How AI Improves Traffic Quality (#468)

In this episode, we explore how AI is fundamentally changing the way people find and buy products online. Cole...

25 Feb

How to Win Ecommerce Traffic in 2026 — Claus Lauter | How To Drive Traffic That Converts, Why Lazy Traffic Fails, How AI Ruined SEO, Why Diversifying Ads Matters, What Owning Data Changes, Why Conversion Beats Traffic (#465)

In this episode, Claus Lauter discusses the challenges of driving qualified traffic to online stores in 2026. He emphasizes...

26 Jan

Scaling Without Pain: The New Rules Of Ecommerce Acquisition — Tiago Costa | Why Meta Ads Fail Scaling, Why Ad Spend Hits Limits, How AI Finds Ideal Buyers, How Data Drives Better Sales, How Shopify Data Fuels Growth, How One-Click Campaigns Work (#460)

In this episode, we explore how first-party data and AI are fixing the problem of rising ad costs. Tiago...